How to Extend Gym Member’s New Year Motivation Throughout the Year
Only 41 percent of people in the U.S. make New Year’s resolutions. Nonetheless, your gym is likely to encounter a large portion of the ones who do, as these goals are often centered on health and fitness. The problem is that a whopping 91 percent of people who make resolutions fail to keep them. This […]
2023 Predictions for the Gym & Fitness Industry
As your gym carries out its end-of-year review and plans its strategies for 2023, it’s helpful to consider trends and patterns for the gym and fitness industry. These give an idea of expectations for after the ball drops on New Year’s Eve. Predictions for the year ahead could help support decisions on your gym’s next […]
5 Ways to Prepare Your Gym for the New Year’s Rush
We’re approaching the New Year, the main time of year for bringing in new gym memberships. As we all know, people are highly inspired by New Year’s resolutions to lose weight or improve their health, which leads to many people turning to a gym to help with their goals. Getting people to stick to these […]
How to Start and Grow Your Gym’s Childcare Program
It’s one thing to bring in new members and another to get them to consistently go to the gym. People inevitably have a number of hurdles that stand in the way of gym time. Your gym can offer a solution to one of these hurdles by offering a childcare program. Not only does this solution […]
Benefits of Showing Gratitude for Your Gym Members and Employees
Thanksgiving is an ideal time to practice gratitude for what we have in our lives. This is perhaps more true than ever as we collectively recover from the difficulties of the pandemic. While there are many things to be grateful for, we encourage a focus on appreciating your gym members and employees this time of […]
How Paramount Acceptance’s Scheduling Software Can Help Streamline Your Gym Facility
A gym has many parts to manage, and it’s easy to get stuck in administrative tasks rather than taking a larger role in fitness and member connections. But when you simplify those administrative duties through gym management software, gym operations tend to run better and you gain more time to spend on the aspects of […]
5 Holiday Gym Promotions to Run Before the End of the Year
You might be expecting a holiday lull at your gym as people are focused on social events, holiday feasts and preparing for festivities. But you don’t have to wait for the New Year to bring more members to your gym. Instead, try these promotions that are perfect for the end of the year. 1. Hold […]
Email and Text Templates that Boost Gym Member Engagement
Email doesn’t only provide an effective form of marketing. It also offers a way to engage with your gym members. It gives you a direct form of communication that helps you reach out to inactive members, encouraging them to try something your gym offers. Text messaging can do the same. Yet, how do you reach […]
Gym Customer Reviews and Why they are Important
Does your gym have customer reviews online? There are many ways to collect reviews, including through your website and social media pages, through Google, and through various third-party websites like Yelp or Trustpilot. As you know, if you ever read reviews when making a purchasing decision, customer reviews are incredibly important for a business. This [&h
How to Build Your Gym’s Brand
Creating a brand for your gym is similar to building a brand for any type of business. Branding includes certain aspects while having a unique focus for each business. It’s all about customizing your brand to your particular gym and the identity you want it to have. Follow these tips to start developing your gym’s […]
