How Women Have Made an Impact on the Fitness and Gym Industry
International Women’s Day in March 8th, which is a day designed to learn about and celebrate achievements women have made in various aspects of society. It celebrates various types of achievements, including ones that are political, cultural and socioeconomic in nature. While there are endless achievements to focus on, we, of course, want to celebrate
How to Start and Grow Your Corporate Wellness Program
As a wellness-based business, your gym has an opportunity to take part in workplace wellness. You have the option to start your own program that you offer to businesses in your area. This could give your gym an additional revenue stream, fill slow gym times and reach more people in your community. If you’re not […]
5 Ways Paramount Can Support Your Small Gym Business
March 29th is National Mom & Pop Business Owners Day, and in honor of that, we wanted to focus on the small gym businesses out there. Small businesses face a variety of challenges, including competing with corporations. Nonetheless, you have many opportunities to shine and create a successful gym business. Paramount can support you in […]
GYM OWNERS: Ready to Make Additional Income?
If we asked whether you want to make additional income as a gym owner, the obvious answer is yes. Who doesn’t? Instead, we asked whether you’re ready. This is important because you need to first have a handle on running a successful gym business before finding ways to add that extra income. Of course, finding new members […]
How Gym Attendance Will Help You Stay Healthy and Combat All Covid Variants
Just when we thought life might get back to some normalcy with the help of vaccines, the COVID-19 variants arrived and made everyone cautious once again. As a gym owner, you’re probably rightfully concerned that members will stay away from the gym again, just as they did during those initial COVID waves throughout 2020. Maybe […]
Tried and True Back to School Gym Promotions
It’s always smart to consider the time of year when you’re marketing your gym. Just as you can create an influx of members after the new year andas summer approaches, you can create promotions based around going back to school. This may be a slow time of year for your gym business as summer is […]
How to Keep Gym Members Engaged Through the Holidays
During the hectic holiday months, it’s all too easy for gym members to strike gym sessions off their to-do lists. But taking measured steps can help your gym address this problem and keep members on board. Here are five ideas to try: Give Them a Goal Get your members to want to keep returning to […]
Top 10 Things to Do in Dallas
IHRSA 2021 is right around the corner, and this year it is being held in Dallas, Texas. Not only will you get to experience the tradeshow and the best the fitness industry has to offer, you will be able to explore one of the biggest cities in the country. Here are Paramount’s top 1o things to do in Dallas: 1. TOUR […]
5 Ways to Ensure That Your Gym Business Succeeds
Like any business, it’s not enough to simply start a gym. Starting a business does not equate to success. You need to put planning and effort into the right areas to improve your chances of succeeding in the gym and health club industry. Here are five areas to focus on: 1. FIND A GREAT LOCATION […]
The Right Way For Your Gym to Collect Payments
Retention is one of the best ways to make your gym successful. You want to keep the same members and get them to simply continue to pay their membership dues month after month. How do you achieve that? One way is to create recurring, automatic payments through ACH transfers. HOW DO PAYMENTS RELATE TO MEMBER […]
