Blog

3 Things Your Gym Needs to Adopt in 2019

The end of the year is always a time for a change, and this is especially true when it comes to businesses of all shapes and sizes. Because gyms are, at the end of the day, businesses (although without the suit and ties), they too might need a...

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Digitally Transform Your Gym in 2019

While the term ‘digital transformation’ might bring to mind huge tech conglomerates with rows and rows of developers hard at work coming up with the next all-encompassing digital solution, that’s not always the case. The digital transformation...

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Employee Spotlight – Sally Akiona

We are so excited to introduce you to Sally Aikona. Sally is our Vice President of Operations and has been with Paramount for 30 YEARS! She is one of the most hardworking and kind people within our organization. We recently sat down with Sally...

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Top 3 Things to Consider When Opening a New Gym Location

Gym owners, like all business owners, typically have one overarching goal: growth. For gyms, this usually means increasing memberships and cultivating a strong brand image in the local community. But, if your membership base becomes too large to...

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Why Does Customer Service Matter for Your Gym?

As we near the end of the year, it’s time to start planning ahead for 2019. And, for most gyms, that means figuring out how to retain as many new members as possible after the January rush is over. While plenty of people will be signing up for...

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The Data Revolution: How to Make Data Work for Your Gym

We’re smack in the middle of the digital age where all businesses, regardless of industry, are relying on technology and data to drive processes and efficiency. Even for an industry like fitness, which for so long was apart from the digital...

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How to Prepare Your Gym for the New Year’s Rush

As we quickly approach the end of 2018, gym owners and managers across the country are gearing up for one thing: New Year’s resolutions. I’m sure we all know somebody (or have been in that position ourselves) who has made a resolution to get in...

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How to Hire the Right People for Your Gym

When you ask someone about their gym — about what they love most or why they keep coming back — the first thing out of their mouth rarely has to do with the workouts or their weight loss. It’s almost always about the employees. The people who...

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Black Friday Survival Guide

Black Friday is quickly approaching. Are you ready? Paramount has helped numerous businesses make the biggest shopping day of the year a HUGE success for their bottom line. Here are some basic tips to get your business ready. 1: Plan Plan Plan -...

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