Are You Ready for the Holidays?
#1: Holiday Special – The Holidays are a great time to run a special offer. December often times can be slow for gyms. So a special offer is a great way to get people through the door. Consider one-year membership offers or special packages for Personal Training that people can start using in the New Year.
#2: Fitness Challenges – A great way to engage your members in December is to hold a Holiday Fitness Challenge. Weight Loss Challenges can be a huge hit to keep your members on track.
#3: Embrace the Holiday Cheer – Often times, gyms stray away from the music and decorations. EMBRACE IT! Blast “All I Want For Christmas Is You” and “Santa Baby!” and have your employees wear Santa hats. By creating a fun and festive environment, your members will be more motivated to work out.
#4: Gift Cards – People often forget that one of the greatest gifts you can give is a GIFT CARD. Selling gift cards is a great way for members to invite family and friends to join them at your gym.
#5: Show Appreciation – The Holidays are a great time to show both your members and your team appreciation. A special gift like a t-shirt, a water bottle or gym bag can go a long way. Take the time to say THANK YOU for a great year.
The Holidays can be overwhelming, but it also can be a fun and a successful time for your business. We hope these simple tips will help make your Holiday Season Merry and Bright!